Microsoft Dynamics CRM provides on-premise and hosted solutions for sales force automation, marketing and service.
The availability of web browser and Microsoft Outlook clients allow the system to be used effectively in both the office and the field. The Outlook client allows mobile users to input information into a mobile device without being connected to the core CRM system, if necessary. The mobile device is then synchronized to the central CRM system the next time the user has Internet or network connectivity.
CRM helps organizations meet the high expectations of customers, and has grown to encompass all types of contacts, which is a concept often referred to as XRM.
Microsoft XRM goes beyond CRM by focusing on ALL relationships, not just sales and marketing.
Microsoft has built a new generation of CRM products starting with the 2011 version, and continues to invest more dollars into CRM than most competitors have gross sales. Microsoft Dynamics CRM has rapidly gained in popularity to such an extent that it now outsells all of competitors in sales of CRM software to new customers.
The powerful analytical and dashboard capabilities of Microsoft Dynamics CRM allow both managers and users to proactively manage information and the organization. Integration into the Microsoft technology stack offers integration options to Microsoft’s ERP solutions including Microsoft Dynamics NAV.
Microsoft Dynamics NAV delivers comprehensive functionality and 90% of the functionality of a Tier 1 solution for 10% of the cost. See why Microsoft Dynamics NAV should be on your research list.